about me

Media kit

Thaisa helps businesses create outstanding products and programs. She manages tech teams and facilitate effective communication that ensures maximum visibility of the project to all stakeholders using Lean-Agile frameworks such as Kanban and Scrum. Thaisa has the ability to figure out solutions in the midst of chaos.

• Research-backed Product Strategy: From market research to development, she observes and analyze behavior, transforming it into actionable insights.

• Agile Framework and Design Sprints: Whether conceptualizing a new product or working on an existing one, she solves problems and iterate engaging ideas.

• Leadership Mastery towards the Goal: Leadership is more than just delegating tasks, but beyond that, a leader should help to create a collaborative work environment.

• Managed Multicultural Teams: Being bilingual helps Thaisa to combine the best of both worlds, coming up with creative solutions and having more empathy.

CERTIFICATIONS

• 2022 - Product Management from Cornell University

• 2020 - Design Research from Cooper Professional Education

• 2020 - Product Owner (PSPO) certification from Scrum.org

• 2018 - Product Management for the Internet of Things from Stanford University

• 2018 - Project Management Professional (PMP)® certification from PMI.org

• 2017 - Scrum Master (PSM) from Scrum.org

• 2016 - Full Stack Web Development from BAVC and Free Code Camp

EDUCATION

• 2016 - Project Management from UC Berkeley

• 2009 - MBA in Marketing and Sales from Newton Paiva

• 2007 - BA in Social Communication, Advertising from Newton Paiva

CURIOSITIES

• Thaisa’s dream is to publish lots of books—she just published a cookbook!

• Co-author of Gestão de Produto como você nunca viu, the first book about Product Management written by women and published in Brazil.

• Had two cats and a dog who lived happily together (the cats passed away in 2021/2022 at 18 years old, and she adopted another dog in 2023). ♡

• Her favorite cities in the world? San Francisco and Paris (though Barcelona and Bangkok are places she loves too).

• She’s been vegan for 10 years (and was vegetarian before that).

• Want to make her day? Recommend a book! Here’s what she’s reading now.

• Hosts the Latinx in Power podcast, where she interviews tech leaders with Latin and Caribbean heritage.

• Writes the PM101 blog, which gets over a million visitors every year.